Add like
Add dislike
Add to saved papers

Does evidence drive pharmacist over-the-counter product recommendations?

RATIONALE, AIMS AND OBJECTIVES: To explore how community pharmacists use evidence to inform their practice when recommending or selling over-the-counter medicines.

METHODS: Semi-structured face-to-face interviews were conducted during February 2013 and analysed using the principles of content analysis.

RESULTS: Sixteen pharmacists were interviewed. Pharmacists were aware of evidence-based medicine and practice but relied on personal judgement augmented with patient feedback to make product recommendations. This was primarily due to the acknowledgement that many non-prescription medicines either had no or little evidence of efficacy. Pharmacists did and would use evidence to inform product selection if available, but acknowledged that ineffective products were sold, especially when consumers asked for a named product. This was tempered by their attempts to inform the consumer of the products' effectiveness, or lack of, or in the knowledge that it would cause them no harm.

CONCLUSIONS: Pharmacists took a pragmatic approach to product recommendation in light of the lack of clinical evidence to support their efficacy.

Full text links

We have located links that may give you full text access.
Can't access the paper?
Try logging in through your university/institutional subscription. For a smoother one-click institutional access experience, please use our mobile app.

For the best experience, use the Read mobile app

Mobile app image

Get seemless 1-tap access through your institution/university

For the best experience, use the Read mobile app

All material on this website is protected by copyright, Copyright © 1994-2024 by WebMD LLC.
This website also contains material copyrighted by 3rd parties.

By using this service, you agree to our terms of use and privacy policy.

Your Privacy Choices Toggle icon

You can now claim free CME credits for this literature searchClaim now

Get seemless 1-tap access through your institution/university

For the best experience, use the Read mobile app