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https://www.readbyqxmd.com/read/28431345/insights-into-targeting-young-male-drivers-with-anti-speeding-advertising-an-application-of-the-step-approach-to-message-design-and-testing-satmdt
#1
I Lewis, K M White, B Ho, B Elliott, B Watson
In Australia, young drivers aged 17-25 years comprise 13% of the population yet account for 22% of all road deaths with young males over-represented in such trauma. Speeding represents a major contributing factor and advertising campaigns have long focused on promoting anti-speeding messages in the effort to reduce drivers' speeds. Positioned within a larger program of research aimed at developing, piloting, and evaluating a range of theoretically-informed anti-speeding messages, the current study reports results relating to the final phase of the research, the evaluation...
April 18, 2017: Accident; Analysis and Prevention
https://www.readbyqxmd.com/read/28430995/is-popular-radio-a-source-of-exposure-to-alcohol-references-in-mid-to-later-life-a-content-analysis
#2
C Haighton, J Halligan, S Scott
Background: There is concern around alcohol consumption in mid to later life yet little understanding about what influences this behaviour. No previous research has explored the extent to which adults in mid to later life may be exposed to alcohol references in the media. This project aimed to determine the frequency of alcohol references on radio stations with a high proportion of listeners in mid to later life. Methods: Content analysis of alcohol references on four popular UK music-based radio stations with a high proportion of listeners aged 55-64 years over three time points...
April 20, 2017: Journal of Public Health
https://www.readbyqxmd.com/read/28428186/features-of-alcohol-harm-reduction-advertisements-that-most-motivate-reduced-drinking-among-adults-an-advertisement-response-study
#3
Melanie A Wakefield, Emily Brennan, Kimberley Dunstone, Sarah J Durkin, Helen G Dixon, Simone Pettigrew, Michael D Slater
OBJECTIVES: To improve the effectiveness of alcohol harm reduction mass media campaigns, this study aimed to (1) identify existing advertisements (ads) with greatest potential to motivate reduced alcohol consumption, (2) assess consistency across audience subgroups in ad effectiveness and (3) identify ad features associated with effectiveness. DESIGN: Cross-sectional online ad response study with random assignment to view ads. PARTICIPANTS: 2174 Australian adult weekly drinkers recruited from an online panel...
April 20, 2017: BMJ Open
https://www.readbyqxmd.com/read/28427731/social-identity-and-support-for-counteracting-tobacco-company-marketing-that-targets-vulnerable-populations
#4
Sabeeh A Baig, Jessica K Pepper, Jennifer C Morgan, Noel T Brewer
RATIONALE: Tobacco companies use advertising to target vulnerable populations, including youth, racial/ethnic minorities, and sexual minorities. OBJECTIVE: We sought to examine how personal identity affects support for population-specific anti-smoking advertisements that could serve as countermeasures to industry marketing practices. METHODS: In 2014-2015, we surveyed probability phone samples of adults and adolescents (n = 6,139) and an online convenience sample of adults (n = 4,137) in the United States...
April 4, 2017: Social Science & Medicine
https://www.readbyqxmd.com/read/28426298/mass-media-campaign-to-reduce-consumption-of-sugar-sweetened-beverages-in-a-rural-area-of-the-united-states
#5
Thomas A Farley, Hayli S Halper, Anne M Carlin, Karen M Emmerson, Kelly N Foster, Angela R Fertig
OBJECTIVES: To evaluate a mass media campaign to reduce the consumption of sugar-sweetened beverages (SSBs). METHODS: We disseminated messages emphasizing the health risks of SSBs through television, digital channels, and local organizations over 15 weeks in 2015-2016 in the Tri-Cities region of northeast Tennessee, southwest Virginia, and southeast Kentucky. We evaluated the campaign with pre- and post-telephone surveys of adults aged 18 to 45 years in the intervention area and by examining changes in beverage sales in the intervention and a matched comparison area in western Virginia...
April 20, 2017: American Journal of Public Health
https://www.readbyqxmd.com/read/28425904/-testing-is-healthy-timeplay-campaign-evaluation-of-sexual-health-promotion-gamification-intervention-targeting-young-adults
#6
Qinya Zhang, Kim J Huhn, Andy Tan, Rachel E Douglas, Helen Guiyun Li, Michelle Murti, Victoria Lee
OBJECTIVES: The objectives of the study were to 1) describe the implementation of the "Testing is Healthy" campaign in four locations in British Columbia (BC) and 2) report process evaluation indicators for the campaign. PARTICIPANTS: Young adults ages 20-29 years, the age group with the highest reported rates of chlamydia and gonorrhea in BC. SETTINGS: Movie theatres located in Langley, Burnaby, Coquitlam and Surrey, which are communities served by the Fraser Health Authority (FHA) in BC...
April 20, 2017: Canadian Journal of Public Health. Revue Canadienne de Santé Publique
https://www.readbyqxmd.com/read/28425740/-healthier-than-thou-practicing-what-you-preach-backfires-by-increasing-anticipated-devaluation-correction-to-howe-and-monin-2017
#7
(no author information available yet)
Reports an error in "Healthier Than Thou? "Practicing What You Preach" Backfires by Increasing Anticipated Devaluation" by Lauren C. Howe and Benoît Monin (Journal of Personality and Social Psychology, Advanced Online Publication, Feb 27, 2017, np). In the article, the beginning phrase of the second paragraph of the Internal Meta-Analysis of Studies 3 Through 5 section is incorrect. It should instead begin as follows: Across the three studies. The Monin et al. (2014) reference in both the References list and in text is included in error...
May 2017: Journal of Personality and Social Psychology
https://www.readbyqxmd.com/read/28424999/alcohol-use-exacerbates-acculturative-stress-among-recently-immigrated-young-adult-latinas
#8
Melissa M Ertl, Frank R Dillon, Jessica L Martin, Rosa Babino, Mario De La Rosa
Associations between theorized sociocultural factors and acculturative stress were examined among Latina immigrants (aged 18-23 years) during their initial months in the US. Participants' quantity of alcohol use was hypothesized to be linked with more acculturative stress. Using respondent-driven sampling, 530 Latinas who recently immigrated to Miami-Dade County, Florida, were recruited from community activities, Latino health fairs, advertisements at community agencies, and online postings. A path analysis revealed associations between acculturative stress and more time in the US and greater commitment to ethnic identity...
April 19, 2017: Journal of Immigrant and Minority Health
https://www.readbyqxmd.com/read/28424028/church-based-recruitment-to-reach-korean-immigrants-an-integrative-review
#9
Chorong Park, Myoungock Jang, Soohyun Nam, Margaret Grey, Robin Whittemore
Although the Korean church has been frequently used to recruit Korean immigrants in research, little is known about the specific strategies and process. The purpose of this integrative review was to describe recruitment strategies in studies of Korean immigrants and to identify the process of Korean church-based recruitment. Thirty-three studies met inclusion criteria. Four stages of church-based recruitment were identified: initiation, endorsement, advertisement, and implementation. This review identified aspects of the church-based recruitment process in Korean immigrants, which are different from the Black and Hispanic literature, due to their hierarchical culture and language barriers...
April 1, 2017: Western Journal of Nursing Research
https://www.readbyqxmd.com/read/28423833/hl7-fhir-ontological-reinterpretation-of-medication-resources
#10
Catalina Martinez-Costa, Stefan Schulz
"A solid ontology-based analysis with a rigorous formal mapping for correctness" is one of the ten reasons why the HL7 standard Fast Healthcare Interoperability Resources (FHIR) is advertised to be better than other standards for EHR interoperability. In this paper, we aim at contributing to this formal analysis by proposing an RDF representation of a subset of FHIR resources based on a highly constrained top-level ontology and guided by the use of a set of Content Ontology Design Patterns (Content ODPs) for representing clinical information...
2017: Studies in Health Technology and Informatics
https://www.readbyqxmd.com/read/28422963/a-large-scale-analysis-of-sex-differences-in-facial-expressions
#11
Daniel McDuff, Evan Kodra, Rana El Kaliouby, Marianne LaFrance
There exists a stereotype that women are more expressive than men; however, research has almost exclusively focused on a single facial behavior, smiling. A large-scale study examines whether women are consistently more expressive than men or whether the effects are dependent on the emotion expressed. Studies of gender differences in expressivity have been somewhat restricted to data collected in lab settings or which required labor-intensive manual coding. In the present study, we analyze gender differences in facial behaviors as over 2,000 viewers watch a set of video advertisements in their home environments...
2017: PloS One
https://www.readbyqxmd.com/read/28419624/the-effect-of-single-oral-doses-of-duloxetine-reboxetine-and-midodrine-on-the-urethral-pressure-in-healthy-female-subjects-using-urethral-pressure-reflectometry
#12
Niels Klarskov, Dirk Cerneus, William Sawyer, Donald Newgreen, Olivier van Till, Gunnar Lose
AIMS: To evaluate the effect on urethral pressure of reference drugs known to reduce stress urinary incontinence symptoms by different effect size and mechanisms of action on urethral musculature under four test conditions in healthy female subjects using urethral pressure reflectometry. METHODS: Healthy females aged 18-55 years were recruited by advertising for this phase 1, single site, placebo-controlled, randomized, four-period, crossover study. The interventions were single oral doses of 10 mg Midodrine, 80 mg Duloxetine, 12 mg Reboxetine, and placebo...
April 18, 2017: Neurourology and Urodynamics
https://www.readbyqxmd.com/read/28418323/the-personality-profile-of-tinnitus-sufferers-and-a-nontinnitus-control-group
#13
Mithila Durai, Mary G O'Keeffe, Grant D Searchfield
BACKGROUND: Chronic tinnitus (phantom perception of sound) significantly disrupts quality of life in 15-20% of those who experience it. Understanding how certain personality traits impact tinnitus perception and distress can be beneficial for the development of interventions to improve the lives of tinnitus sufferers. PURPOSE: Four key self-reported personality traits (social closeness, stress reaction, alienation, and self-control) were identified from previous research as being associated with tinnitus...
April 2017: Journal of the American Academy of Audiology
https://www.readbyqxmd.com/read/28416041/child-targeted-fast-food-television-advertising-exposure-is-linked-with-fast-food-intake-among-pre-school-children
#14
Madeline A Dalton, Meghan R Longacre, Keith M Drake, Lauren P Cleveland, Jennifer L Harris, Kristy Hendricks, Linda J Titus
OBJECTIVE: To determine whether exposure to child-targeted fast-food (FF) television (TV) advertising is associated with children's FF intake in a non-experimental setting. DESIGN: Cross-sectional survey conducted April-December 2013. Parents reported their pre-school child's TV viewing time, channels watched and past-week FF consumption. Responses were combined with a list of FF commercials (ads) aired on children's TV channels during the same period to calculate children's exposure to child-targeted TV ads for the following chain FF restaurants: McDonald's, Subway and Wendy's (MSW)...
April 18, 2017: Public Health Nutrition
https://www.readbyqxmd.com/read/28412537/delivering-effective-science-communication-advice-from-a-professional-science-communicator
#15
REVIEW
Sam Illingworth
Science communication is becoming ever more prevalent, with more and more scientists expected to not only communicate their research to a wider public, but to do so in an innovative and engaging manner. Given the other commitments that researchers and academics are required to fulfil as part of their workload models, it is unfair to be expect them to also instantly produce effective science communication events and activities. However, by thinking carefully about what it is that needs to be communicated, and why this is being done, it is possible to develop high-quality activities that are of benefit to both the audience and the communicator(s)...
April 12, 2017: Seminars in Cell & Developmental Biology
https://www.readbyqxmd.com/read/28410168/assessment-of-cancer-survivors-experiences-of-using-a-publicly-available-physical-activity-mobile-application
#16
Patrycja Puszkiewicz, Anna L Roberts, Lee Smith, Jane Wardle, Abigail Fisher
BACKGROUND: Regular participation in physical activity (PA) is associated with improved physical and psychosocial outcomes in cancer survivors. However, PA levels are low during and after cancer treatment. Interventions to promote PA in this population are needed. PA mobile apps are popular and have potential to increase PA participation, but little is known about how appropriate or relevant they are for cancer survivors. OBJECTIVE: This study aims to (1) assess recruitment, study uptake, and engagement for a publicly available PA mobile app (GAINFitness) intervention in cancer survivors; (2) assess cancer survivors' attitudes towards the app; (3) understand how the app could be adapted to better meet the needs of cancer survivors; and (4) to determine the potential for change in PA participation and psychosocial outcomes over a 6-week period of using the app...
May 31, 2016: JMIR Cancer
https://www.readbyqxmd.com/read/28408506/celebrating-success-in-veterinary-marketing-and-advertising
#17
(no author information available yet)
No abstract text is available yet for this article.
April 15, 2017: Veterinary Record
https://www.readbyqxmd.com/read/28408364/a-content-analysis-of-health-and-safety-communications-among-internet-based-sex-work-advertisements-important-information-for-public-health
#18
Julie Kille, Vicky Bungay, John Oliffe, Chris Atchison
BACKGROUND: The capacity to advertise via the Internet continues to contribute to the shifting dynamics in adult commercial sex work. eHealth interventions have shown promise to promote Internet-based sex workers' health and safety internationally, yet minimal attention has been paid in Canada to developing such interventions. Understanding the information communicated in Internet-based sex work advertisements is a critical step in knowledge development to inform such interventions. OBJECTIVE: The purpose of this content analysis was to increase our understanding of the health and safety information within the Internet advertisements among women, men, and transgender sex workers and to describe how this information may be utilized to inform eHealth service development for this population...
April 13, 2017: Journal of Medical Internet Research
https://www.readbyqxmd.com/read/28406360/comparing-alcohol-marketing-and-alcohol-warning-message-policies-across-canada
#19
Ashley Wettlaufer, Samantha N Cukier, Norman Giesbrecht
BACKGROUND: In order to reduce harms from alcohol, evidence-based policies are to be introduced and sustained. OBJECTIVES: To facilitate the dissemination of policies that reduce alcohol-related harms by documenting, comparing, and sharing information on effective alcohol polices related to restrictions on alcohol marketing and alcohol warning messaging in 10 Canadian provinces. METHODS: Team members developed measurable indicators to assess policies on (a) restrictions on alcohol marketing, and (b) alcohol warning messaging...
April 13, 2017: Substance Use & Misuse
https://www.readbyqxmd.com/read/28405302/breeding-behavior-of-female-white-tailed-deer-relative-to-conception-evidence-for-female-mate-choice
#20
Jeffery D Sullivan, Stephen S Ditchkoff, Bret A Collier, Charles R Ruth, Joshua B Raglin
Female white-tailed deer (Odocoileus virginianus) are thought to choose between two behavioral strategies to maximize the quality of potential mates: sit and wait, characterized by concentrating activity within a restricted area, and excursive behavior, characterized by increased activity and excursions outside the home range. As movement patterns may influence conception, our goal was to examine the patterns of female white-tailed deer movements to evaluate which breeding strategy was employed. We equipped 36 female white-tailed deer with GPS collars from August 2013 to December 2015...
April 2017: Ecology and Evolution
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